Respectful Branding: Trademark Law and Practical IP Due Diligence
Wendel Rosen Attorney Eugene M. Pak and craft beer industry leaders Tomme Arthur (The Lost Abbey), Sam Calagione (Dogfish Head), and Mark Sorini (Brewers Association) examined how to establish world-class branding while respecting the trademark and related intellectual property rights of others.
The panel discussed an array of topics, from an overview of applicable law to processes and procedures brewers can adopt to minimize trademark and similar disputes and ways to address these issues in a professional, respectful manner.
Brewer’s Association Collab Hour
The Brewer’s Association Collab Hour Webinar seeks to promote and provide educational tools and guidance to a community of American Craft Brewers and their enthusiasts.
Click here to view the presentation.