The natural foods and products industry is part of a rapidly growing $200+ billion (with a “B”) U.S. market for goods and services that appeal to consumers who make their buying decisions based in part on their values of healthy living and environmental and social justice. This industry is growing at a substantial rate.
Wendel Rosen attorneys have a significant amount of experience working with large and small companies in the natural foods and products industry. While these companies share many of the legal needs as “non green” companies, there are several areas that require some special thought, including issues related to production done through “co-packing” arrangements with third party producers, third party development agreements and transfer of ownership for intellectual property, and a number of laws governing labeling of organic and natural products.
Areas of particular interest to our natural and organic clients include:
- Fair Trade
- Organic labeling
- “Greenwashing” and other advertising matters
- Sustainable agriculture
- Carbon offsetting for transportation and distribution
- “Green” product production and facility operations
- Licensing and intellectual property
- Employment matters
- Mergers and acquisitions
- Corporate social responsibility initiatives
Our clients like the fact that we are also a green business and that we share many of the core values they have. We see many of them when we participate in trade conferences such as the Natural Products Expo West each year. We follow the issues faced by this market segment and enjoy playing a part in the success of companies that provide healthier alternatives to consumers.
Advised organic and fair trade food manufacturer in acquisition of North American trademark rights and worldwide trademark registration matters
Advised leading Bay Area ice cream maker in trademark matters and licensing agreement with professional athlete.
Represented the manufacturer of natural organic fruit snacks in its acquisition by a leading national natural foods company
01/14/2019 | Client Update
Many in the food industry are still unaware that in addition to following extensive federal labeling laws, they must also be attentive to a unique California public disclosure law known…Full Article
WARNING: New Prop 65 Regs Contain Requirements Known to Cause Consternation and Risk for CA Businesses
08/20/2018 | Client Update
On August 30, 2018, new “Clear and Reasonable Warning” regulations take effect in California. The ubiquitous signs and labels advising of the presence of chemicals that cause cancer or reproductive…Full Article
03/14/2017 | William C. Acevedo
While the FDA monitors food products to ensure compliance with the Federal Food Drug & Cosmetic Act (Act), resource constraints limit the FDA’s reach. Yet, ask any food company —…Full Article
|04/21/2016||Publication||Wendy L. Manley||Turmoil for Food Brands: New Prop 65 Warning Requirement for BPA in Packaging|
12/04/2013 | Impact Hub Oakland
On Wednesday, December 4, 2013, Ryan Honeyman of Honeyman Consulting and Wendel Rosen attorney Bill Acevedo will present "B Corporations: Redefining Success in Today's Economy," at Impact Hub Oakland popup,…Full Article